Full Name
Business Name
Email
Phone Number:
How would you describe your business to a friend?
What makes your business stand out in your market (unique selling point)?
Can you explain more about your company ethos, values, and what makes up the culture within your company?
The Story Behind Your Offerings: Share a captivating description of your products/services.
Customer Benefits: How do your offerings improve your customers' lives or businesses?
Distinctive Features: Are there any unique aspects or special offers related to your products/services?
Website Goals & Vision: What are the top three objectives for your website (e.g., sales increase, lead generation, brand awareness)?
Origins: How and why did your business begin?
Milestones: What have been the pivotal moments in your business history?
Future Outlook: Where do you see your business in 5-10 years?
Ideal Customer Profile: Describe your typical customer in detail.
Customer Needs & Interests: What do your customers value in your offerings?
Engagement Strategies: How do you typically interact and connect with your customers?
Inspiration Gallery: Share 3-5 websites you love and what you like or dislike about them (colors, layouts, features).
If your brand were a character, who would it be?
What tone does your brand use when communicating?
What are your brand's core values and beliefs?
What emotions should your brand evoke?
Competitor Analysis: Tell us about your main competitors, including strengths, weaknesses, and your thoughts on their websites.
Homepage: Your elevator pitch and visitor hook.
About Us: Your story, team, and values.
Services/Products: Clear and concise descriptions.
Contact Us: Contact options and call to action.
FAQs: Anticipate and answer common queries.
Consider adding: Blog, Portfolio, Testimonials, Press, Careers, etc. If you have that content
Call to Action (CTA) Strategy: Define the desired actions for each page.
Additional Materials: Photos: Business, products, services imagery. Business Logo: In any available format. Marketing Materials: Flyers, brochures, etc. Testimonials or Reviews. Brand Style Guide (if available). Special Website Features or Functionalities.
Add any additional files, pdfs, images, etc here
Communication Preferences: How do you prefer to communicate (e.g., email, phone)?
Feedback Process: Outline your ideal feedback and revision process.
Post-Launch Vision: Share your plans for promotion, maintenance, and future expansion.
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